Teenagers Tackle Childhood Obesity
Happy Packs, a Young Enterprise Scheme business from Wellington College, has today announced a commitment to help tackle
childhood obesity in New Zealand.
The Ministry of Health has classed one in nine New Zealand children as being overweight or obese. The NZ Nutrition
Foundation has published guidelines to help stop this trend. They state that school children need between four and five
servings of bread per day (as part of a balanced diet) to contribute to a healthy lifestyle, aiming towards their
future.
Happy Packs is set to contribute to this guideline through its Kiwiana-themed printed resealable sandwich bags. With New
Zealand iconography on the bags, Happy Packs hopes to entice children to eat their sandwiches in their lunch boxes,
therefore growing a healthier future New Zealand.
As part of Happy Pack’s mission to encourage kiwi kids to enjoy their lunches, the boxes of 50 printed bags will be sold
at a competitive price to allow as many kiwi kids to share in the Happy Packs story.
“Happy Packs will be an exciting introduction to the lunch packaging market, providing an opportunity for parents to add
interest to their children’s lunches whilst at the same time encouraging healthy eating from a young age. As a small
company, we are more invested in creating a positive impact on New Zealand’s future than the bottom line, which will
mean greater value for everyday New Zealanders” says Managing Director Thomas Snaddon.
The company is supported under the mentorship of Chartered Accountants Australia and New Zealand NZ Head, Kirsten
Patterson, and is set to launch within the coming months.
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