The Coolest Little Coupon Book by For Mums is one of the newest social enterprise start ups hitting the scene in the
Wellington region. The brand has been gaining traction and has even inspired others to be philanthropic, with one person
(who has asked to remain anonymous) purchasing copies of the book to be offered as gifts to other deserving mums.
Later this month, the company will be asking Wellington mums to nominate fellow mums to receive one of the gifted
copies. This will be through sharing their experience of why they look up to the person they’ve nominated. “We love that
our brand can be used to honour other mums. It’s been so humbling to feel the support of mums in Wellington and to get
this special support from an outside gifter too,” says Abbie McKoy, Co-Founder.
The mums chosen will be selected and announced on 31 January 2018 via the @formumsnz Facebook page.
The Coolest Little Coupon Book is Wellington's one and only boutique coupon book featuring deals for mums with little
ones 0-4 years old. Coupons are included on all the essentials needed for entertainment, coffees, services, baby
products, and ways for mums to treat themselves. The book has over $3000 worth of value and costs just $38, with $5 of
every book supporting Mothers Network Wellington, a non-profit supporting mums through the changes and challenges of
motherhood by offering non-judgemental support and connection.