Immediate Release
SPARC Cycle-Friendly Awards Winners Announced
Winners in the SPARC Cycle-Friendly Awards 2007 have been announced today. Out of fourty-seven nominations the winners
are as follows:
Avanti Award for Best Cycle Facility Project: • Transit NZ for Basin Reserve Cycle/Pedestrian Crossings Land Transport
NZ Award for Best Cycling Promotion: • Massey University PR Team for On Ya Bike Land Transport NZ Award for
Cycle-Friendly Commitment by Business: • MWH New Zealand Ltd for Green Kilometres on “pool” bikes ViaStrada Award for
Cycle-Friendly Commitment by a Public Organisation: • Nelson City Council for Nelson City Council – Pedalling Along
Roger Boulter Consulting Award for Cycling Champion of the Year • Tama Easton [VORB Owner/Director, Editor of Spoke
Magazine]
The prize winners in each category were announced at a ceremony at the Cycling Conference 2007 dinner in Napier on
Thursday 1st November. The Minister of Transport, the Hon Annette King, presented the awards to the finalists and
winners. The winners received a uniquely designed “bicycle-bell” trophy, a certificate, and a subscription to CAN.
Hon Annette King, Minister of Transport says, “that one of the most important aspects of meeting New Zealand's goals in
terms of reducing greenhouse gas emissions is to initiate behaviour changes and cement the message that leaving the car
at home and instead cycling, walking or taking public transport is usually a better and realistic alternative".
Now in their fifth year, the Cycle-Friendly Awards are designed to acknowledge and celebrate some of the most notable
achievements in the country that are helping to promote cycling and to create a cycle-friendly environment. The Awards
are devised by the Cycling Advocates’ Network (CAN), the national organisation promoting everyday cycling. The lead
sponsors are Sport and Recreation New Zealand (SPARC), and category sponsors are Avanti, Land Transport NZ, ViaStrada
and Roger Boulter Consulting. All nominators go into a draw to win a $150 voucher from cycle clothing company Ground
Effect.
ENDS.