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Hyundai reaches soccer-mad Kiwis with Fan Corner

Published: Tue 13 Dec 2005 09:07 AM
Hyundai reaches soccer-mad Kiwis with Fan Corner microsite
New Zealand missed qualifying for the FIFA World Cup but thanks to Hyundai Kiwi fans can share the buzz of this, one of the world’s greatest sports events.
Hyundai worldwide, a major backer of the cup, has launched an array of programmes for countries like ours which did not make the final 32.
The Hyundai Football World Championship is one of a series of exciting participation events reached via the Hyundai Fan Corner within www.FIFAworldcup.com
Hyundai, a strong supporter of football as well as the Olympics and a range of other international mega-sports, has rolled out a worldwide series of World Cup happenings.
Goodwill Ball Road Show sends 32 giant balls, each measuring 4m in diameter, to each of the qualifying countries on a national tour to collect the autographs and best wishes of football fans before being finally sent to Germany for the Goodwill Ball Finale to be held on the eve of the opening match of the cup
Be There with Hyundai provides football fans with a chance to create team slogans for their respective national teams. Team bus livery during cup will sport the winning slogan and will get extensive international media exposure.
An exclusive and unique program, Fan of the Match will bring a new interactive element into the game. It will provide a lucky few with the opportunity to be introduced on the stadium’s giant screen as the ‘best fan of the match’ and win valuable prizes. It could be a Kiwi: hundreds if not thousands of New Zealanders will see cup games live.
Hyundai has delivered the first 65 of 900 official cars for the cup. The brand is arranging all ground transportation, including preparatory events such as the referee and team workshops in March 2006.
"We're delighted to be working alongside Hyundai, a powerful and experienced partner, there’s been a remarkable response to all our requests" said Horst R. Schmidt, Senior Vice-President of the LOC responsible for traffic and transportation.
Since 1999, Hyundai has been providing FIFA and the Organizing Committees with official vehicles for tournaments in different countries.
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