ALAX, a Hong Kong and Geneva based global mobile games distribution platform that connects game publishers with mobile
gamers worldwide, has announced its strategic move to DECENT's customizable blockchain, DCore. DCore is a blockchain
technology capable of processing over 2,000 transactions a second. While consumer mobile app spending will surpass
US$110 billion in 2018 (AppAnnie), it is restricted to users with access to bank accounts and traditional mobile
wallets. By building on top of DCore, ALAX is bringing mobile content to the unbanked, and to consumers without debit or
"Moving to the DCore blockchain marks an important step for ALAX to deliver on its vision of bringing mobile content to
the world," said Matej Michalko, Co-Founder of ALAX. "Other than the swiftness of using and developing on DCore, our
community will benefit from the platform's security, reliability and advanced customizability that is required to
support the ALAX App Store," added Matej.
DCore provides developers with the ability to create their own custom tokens. For ALAX, these custom tokens will act
like credits to be used in mobile payment processing. This process of payment provides smartphone users, who have access
to the Internet, with a familiar and easy experience to use in-app purchases. At the same time, both developers and
publishers will receive instant and direct payment settlement right in the palm of their hand.
DCore was chosen by ALAX for its high level of security and trust. The move also aligns with the unique attribute of
ALAX App Store which will be launching in Q1 2019. It will incorporate multiple ways for users to top-up credit
including scanning a QR code at an existing seller network of brick and mortar stores.
ALAX is a joint venture between DECENT, a blockchain technology provider and Dragonfly, a distribution platform for
games. The Token Generation Event (TGE) for this endeavor was held back in April 2018 and raised around US$3.82 million.
The original ALAX token (ALX) was first hosted on the Ethereum blockchain, posing as ALX ERC20 tokens. ALAX has chosen
to swap the tokens over to the DCore blockchain to use the full potential of the platform.
In the last 12 months, ALAX had signed Letters of Intent (LOI) with Torque, a leading manufacturer of smartphones and
tablets in the Philippines. ALAX has also signed with collaborators like NiceGame and Quick Games, both advocators in
the promotion and development of online games. To strengthen its game platform, ALAX is working with Egretia, the
blockchain lab of the Chinese giant, Egret Technology and Bellotec.
ALAX is currently working on bringing their projects to life, the first one will be ALAX PAY, release scheduled for next
month. For more information, please visitwww.alax.io