NZME Appoints Chief Commercial Officer
30 November 2017 – NZME has appointed Matt Headland to the position of Chief Commercial Officer leading the
organisation’s advertising sales teams and programmes.
Headland, who was the head of the Agency Sales team, before becoming Acting Chief Commercial Officer in August, has over
18 years’ experience in media, entertainment and advertising. Since joining NZME 12 months ago, he has delivered strong
results, returning agency sales revenue to growth in key areas of the business.
Michael Boggs, NZME CEO says the appointment reflects the strong leadership Matt has demonstrated. “Matt has significant
depth of experience leading media sales teams with a strong growth mindset. I am confident that with Matt at the helm
our sales teams will continue to develop whilst placing the customer firmly at the centre of everything we do. NZME is
fortunate to have such a high calibre of commercial talent within the business.”
Headland is delighted to take on the role and continue to build on the sales successes enjoyed in 2017. “Identifying
media solutions to grow our advertising clients’ businesses is enormously satisfying and I am looking forward to
creating more opportunities for our advertising customers to engage with us and our audiences to deliver business
objectives.”
The appointment is effective immediately.
Matt Headland – Chief Commercial Officer
Matt joined NZME as Head of Agency Sales in August 2016. Later in 2016, Matts responsibilities increased to also manage
NZME’s Strategy and Planning team. Within his time at NZME Matt has restructured and revitalised the agency sales team
building and leading an innovative and fresh culture, while delivering market leading YOY revenue growth. Prior to the
NZME group, Matt held the position of Director of National Direct Sales TV, Radio and Digital at Mediaworks New Zealand.
Matt has over 18 years of experience in media, entertainment and advertising industries, where he has lead change and
revenue growth across multiple businesses, these roles include Country Manager EMI Music New Zealand, NZ Sales Manager
MTV Networks, Head of Marketing EMI New Zealand and founder of Wonder and Thunder Talent Management. He is also a
current board member of the Radio Bureau.
ENDS