MEDIA RELEASE
Embargoed until 3.00pm
12 November 2012
Glacial Wool Fit for a Prince
To honour the Prince of Wales and recognise his role as champion and patron of the global Campaign for Wool, a unique
six square metre rug bearing his coat of arms is being hand- crafted in Christchurch from New Zealand Glacial wool by
leading New Zealand wool exporter New Zealand Wool Services International.
“The Prince of Wales is the most significant sheep farmer in the United Kingdom and the world’s foremost advocate for
wool. He launched the international Campaign for Wool in 2010 to educate the world about the extraordinary benefits and
versatility of wool in furnishings, fashion and everyday life”, said Michael Dwyer, managing director, New Zealand Wool
Services International.
“The contribution His Royal Highness has made to the wool sector here and globally is enormous. Wool is fortunate to
have such a dedicated and effective champion and we are pleased to have this opportunity to honour him and celebrate his
work”.
Mr Dwyer said Glacial wool was the ideal material to use in crafting the rug.
“It’s the brightest, cleanest and whitest wool in the world. This makes it perfect for creating something as intricate
as His Royal Highness’ coat of arms. Glacial wool’s unique receptiveness to dye means the colours in the coat of arms
can be brought to life with remarkable clarity”, said Mr Dwyer.
The rug is on display at the New Zealand Shear Brilliance wool exhibition at The Cloud in Auckland, before returning to
Christchurch to be completed. The Prince of Wales is visiting the exhibition today.
ENDS