November 27, 2008
The ICEHOUSE CMO appointment
Business growth centre The ICEHOUSE has appointed Rachel Hopkins as Chief Marketing Officer.
Rachel has worked internationally in professional services marketing, including her own business in Sydney and senior
marketing positions at Clifford Chance London and Minter Ellison Rudd Watts in New Zealand.
The ICEHOUSE CEO Andrew Hamilton said Rachel brings considerable strategic business and marketing experience to the
Rachel is responsible for strategic marketing leadership, planning and execution at The ICEHOUSE, focussed on building
revenue streams; brand positioning and value; and maintaining strong connections with all our stakeholders and
The ICEHOUSE is a business growth centre focused on making a difference for New Zealand.
Our founders wanted to help more New Zealand companies to succeed here and internationally. They understood that these
success stories would have a significant and long-term impact on New Zealand’s prosperity which is critical to our
Since 2001, The ICEHOUSE has worked with 65 start-ups and just under 2,000 established businesses. Its guidance and
mentoring has allowed businesses to raise close to $35m for start-ups, while established businesses are growing earnings
on average by 31% p.a.