Jane Iredale on the Verge…
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Jane Iredale Photographic Competition winner - , Katie Elliott from Essentially Skin in Whangarei
Jane Iredale on the Verge…
For immediate release
When the models hit the runway on the 17th September in this year’s Verge Breakthrough Designer Show at Air New Zealand
Fashion Week, their stunning makeup will be courteous of Jane Iredale – the Skincare Makeup.
Over recent years, the Verge Breakthrough shows have served as a launching pad for some of New Zealand’s top labels
including Cybele, Helen Talbot, Pearl, James & August, Widdess and Michael Pattison.
This year sees exciting new labels Michelle Yvette, Sable & Minx, Deuchar, Emma Wallace and Ana Steele take to the catwalk in front of international buyers and media.
Sales and Marketing Manager for Professional Skin & Beauty, Michelle Woodyard says, ‘We are delighted to be able to show the versatility of the Jane Iredale Skincare
Makeup for the Verge Breakthrough Show. Jane Iredale Mineral Cosmetics has a strong following amongst International Make
Up artists and is used extensively on film, television and high fashion runway. The adaptability of the minerals allows
our accomplished team of makeup artists to successfully deliver a high fashion look, with the added advantage of the
products being beneficial to the skin.”
Fashion Week veteran and well known makeup artist Nikki Lovrich heads the Jane Iredale team of some of NZ’s most well
known makeup artists. Nikki is well known for her flawless, beautiful makeup and has been part of ANZFW since 2001,
heading the makeup teams backstage and creating specialised looks for many of NZ’s top designers. She is also the
on-screen makeup expert for 10 Years Younger. For the Verge show, Nikki has designed a high fashion glamour look with
smoldering eyes and barely there lips, which is a modern take on the 1950’s. Nikki loves the brand’s philosphy. “The
Jane Iredale brand is all about modern, high fashion makeup that is actually good for the skin. The models are under
extremely pressured conditions all day, with fast changes and very hot lighting which can wreak havoc – the Jane Iredale
makeup is like a wonder balm. Not only does it look gorgeous but the minerals allow the skin to breathe and function
normally.”
Also among the makeup artists creating their magic on the day will be one very excited winner of the recently judged
Jane Iredale Photographic Competition, Katie Elliott from Essentially Skin in Whangarei, whose prize pack includes
working as part of the Fashion Week Makeup Team. PSB's Product Manager/Make-up Artist Cheryl Byrne said, "This is a
great opportunity for Katie – it gives her a chance to hone her skills on this amazing international event, which is not
an opportunity that comes along every day. I think she is going to be in for an exciting time on the 17th.”
ENDS