Media Release Monday, March 17, 2008
Leading Trade Wine Fair Announces New Initiative
WINE NEW ZEALAND is the leading trade event for the New Zealand hospitality and wine industries. It is the exclusive
hospitality business event endorsed by the New Zealand Winegrowers Association. The traditional tasting forum displays
the largest selection of New Zealand wines in the world, ranging from large commercial wineries through to boutique
vineyards.
The continued success of the New Zealand Wine industry depends on its ability to innovate and consistently produce
quality product. In recognition of this, dmg world media is proud to announce the introduction of a new feature within
WINE NEW ZEALAND entitled- INNOVATION IN WINE.
INNOVATION IN WINE will complement the traditional tasting forum. It will include the WINE NEW ZEALAND SEMINARS, THE
BUYERS CHOICE AWARDS and this year the inaugural INNOVATION IN WINE AWARDS. The awards programme will recognise people
and the pivotal role that innovation and relationships plays in the sustainable future of the wine and hospitality
industries. The features will inspire, enthuse and inform visitors and exhibitors alike. INNOVATION IN WINE will roll
out a number of additional initiatives in future years, in line with the needs of the hospitality and wine industries.
“dmg world media is committed to the continual improvement of WINE NEW ZEALAND to ensure that we consistently deliver
business value to our exhibitors and visitors.” commented Michele Harrod, Group Trade Manager,dmg world media.“The
introduction of INNOVATION IN WINE is testimony to our commitment to provide key opportunities to educate and conduct
business, but also to reward achievement and talent,“she added.
ends