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Passenger numbers reach record high

Published: Thu 4 May 2006 12:54 AM
Passenger numbers reach record high at Christchurch Airport
International passenger numbers at Christchurch International Airport reached a record high for April, with a 4% overall increase compared to the same period last year, and a 10% increase in international arrivals. Some key markets also reached record arrival levels, such as a 17% increase on 2005 from Sydney, a 24% increase from Melbourne, and a 30% increase from Brisbane.
"We're seeing the results of a concerted South Island marketing drive in these regions, and consequently April has been an excellent month for international visitor arrivals", says Glenn Wedlock, Marketing & Communications Manager at Christchurch International Airport Ltd (CIAL). "In association with airlines and our industry partners, we have just launched promotional winter and ski season campaigns throughout Australia to ensure this trend continues through the traditionally quieter winter months".
Rene Bakx, CEO of CIAL, said volumes of travellers have been steadily increasing at the airport. "While the Easter holiday was slightly later this year than last, we're now seeing the benefits of having many low cost fares available for travellers using Christchurch Airport, and concerted joint marketing efforts with a number of our airline partners in our key markets", said Mr Bakx.
ENDS

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