Media Release
24th March 2006
Bed Linen That Feels As Good As It Looks At Dress Smart Onehunga
HouseHold Linens, the country’s premier bed linen specialist, opens its new outlet store in Auckland on 29th March at
Dress Smart, Onehunga.
HouseHold Linens’ development of outlet stores alongside its showcase city shops is in line with international trends
for designer labels to make end of range products available at a discount from select locations. The new store, brings
the chain to ten shops in New Zealand and Australia, and will offer HouseHold Linens designs for up to 30 per cent less
making the best bedding in New Zealand that much more attainable.
According to HouseHold Linens founding Director, Avis Nelson: `The new store will offer the finest quality linens at an
attainable price. More people than ever before will be able to buy linen that feels as good as it looks.’
-ends-
Note to Editors
HouseHold Linens and Pan Cottage are New Zealand’s premium cotton brands, sold from ten HouseHold Linens stores in New
Zealand and Australia. There’s barely a moment in every day when cotton doesn’t touch our lives, much as it has for
generations of families. Its unique qualities and ability to ‘breathe’ has been understood for over 4 millennia weaving
itself into the fabric of virtually every society on every continent. And its future is as colourful as its history.
There is no limit beyond imagination to the colourful range of patterns, designs, fabrics and weaves that continues to
express our love of cotton.
Cotton care tips for best results
Cold machine wash and line dry. Add lavender water to the final rinse rather than using fabric softener. Use half the
recommended amount of washing powder. And if you use the drier, choose a cool cycle and dry to 80%.
These brands and products are created and designed
exclusively by and for HouseHold Linens;
Pan Cottage - This classic range encompasses
top quality bed linen
HouseHold Linens - Changing with the seasons this
range is fun and exciting
A.N.D - All the accessories, to add a nice touch to our bed linen
ENDS