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Electronics & Fashion - First On NZ Xmas List

Published: Mon 5 Dec 2005 12:25 AM
Electronics & Fashion - First On NZ Xmas Shopping Lists
Electronics and trend-setting fashions are tipped to be this year's hottest Christmas gifts according to the latest search figures from Trade Me.
iPod claims the top spot with 91,928 searches, while fashion label Roxy and internet game Runescape claim second and third place. Playboy hops into fifth place with 52,536 searches as Billabong climbs up to number six. Other strong performers include global brand Louis Vuitton with 48,580 searches, local hero Karen Walker with 48,670 searches and Sony’s Play Station Portable with 38,368 searches.
Forty two percent of goods listed on Trade Me are now new goods.
And if you've asked Santa for a trampoline for Christmas, you may be in luck. The summertime favourite springs up eight spots to fourth place with 55,038 searches, making it this month's biggest mover. Watersports are also on the mind with kayak entering the top 20 for the first time.
The full list of the top 20 search items for November is listed below.
The latest Neilsen//NetRatings figures show Trade Me had over 2 million unique NZ visitors in November making it the visited website in New Zealand.
ENDS
Consumer Item Nov Ranking
(Oct in brackets) Searches In Nov
iPod 1 (1) 91,928
Roxy 2 (2) 72,204
Runescape 3 (3) 70,240
Trampoline 4 (12) 55,038
Playboy 5 (6) 52,536
Billabong 6 (8) 49,532
Karen Walker 7 (4) 48,670
Louis Vuitton 8 (5) 48,580
MP3 9 (7) 45,600
Supre 10 (15) 39,016
Play Station Portable 11 (9) 38,368
Black 12 (11) 37,184
Kayak 13 (New) 35,558
RX7 14 (10) 32,036
Escort 15 (16) 30,802
Evo 16 (17) 29,994
Foo Fighters 17 (New) 29,440
iPod Nano 18 (19) 28,924
Skyline 19 (New) 28,456
Nike 20 (New) 27,936

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