Auckland Focus Business Promoters Expanding Online
An exciting new email service is appearing in the inboxes of business around the country. Over the past year, the
Auckland Focus, a free email newsletter, has been successfully notifying subscribing business owners with up-to-date
information on upcoming tradeshows, latest seminars, festivals and networking events. The vibrant success of the
Auckland Focus has inspired plans to expand the service nationwide.
Twelve months ago, Permission Marketing, a company that specialises in assisting businesses keeping in contact with
their clients, began offering the Auckland Focus email newsletter to the business community of Auckland. Ryan Saville
(director) says many business owners have been extremely pleased to receive this service because it saves them time,
allowing them to focus on growing their own businesses. Plans are underway to expand the service to other major cities
beginning with Wellington and Christchurch.
Permission Marketing staff search for relevant events on the internet and in local business newsletters. They also
encourage businesses and groups to provide them with upcoming events to include in the newsletter. Like all networking
groups, Auckland Focus operates with similar goals in mind; to build relationships, generate referrals and leads and
exchange ideas.
Electronic communication has shaped business practices in important ways. Its potential to significantly alter the ways
business owners network and communicate is still being discovered. The Auckland Focus is on the forefront of exploring
the potential of electronic forms of connecting companies within the Auckland community and is set to focus on other
cities in the coming months.
For more information check out www.aucklandfocus.co.nz
ENDS