ACNielsen Eratings.Com Global Client List Triples
Including the U.S., Global Total Now Stands at 520
Agency, Corporate and Internet Industry Leaders Subscribe to Service in 15 Countries
Auckland – 19 July 2000: Continuing its rapid growth as the world’s leading provider of global Internet audience
information, ACNielsen eRatings.com today announced that 95 new clients have subscribed to the international
Nielsen//NetRatings Internet audience measurement service in the second quarter, adding to the 55 global clients signed
in the first quarter and bringing the year-to-date total to 150 clients across 15 countries.
ACNielsen eRatings.com is a venture between ACNielsen Corporation (NYSE: ART) and NetRatings, Inc., (NASDAQ: NTRT).
Including the US, the Nielsen//NetRatings service now has more than 520 clients worldwide.
“By leveraging the strength of ACNielsen’s global expertise, we continue to make rapid progress toward establishing
Nielsen//NetRatings as the global currency for Internet measurement,” said Michael P. Connors, vice chairman of
ACNielsen. “Our client list has nearly doubled in the second quarter. We now have high-quality panels reporting global
data, while prestigious clients in 15 countries have subscribed to the service.”
Leading Clients
Clients who subscribed to the Nielsen//NetRatings service outside the US in the second quarter include: British Telecom,
Goldman Sachs, McKinsey & Co., Microsoft, Philips Electronics, Intel, Reuters, Saatchi & Saatchi, Tesco plc and Yahoo.
Connors also noted that ACNielsen eRatings.com has contracted an additional US$1.8 million in revenue in the second
quarter, for a first-half total of US$3 million. “Advertising agencies, financial institutions, corporate marketers and
Internet companies worldwide are recognising the unique value of Nielsen//NetRatings’ accurate, timely information,” he
said. “We are confident that our success in growing this business worldwide is representative of the success our
Internet audience measurement information will bring our clients.”
Global Reach
Nielsen//NetRatings is reporting data on Internet audience activity in the US, Japan, Australia, the UK, Singapore, New
Zealand, Ireland and Canada, and has introduced the service in Norway, Finland, Sweden, Denmark, France, Germany, Italy
and Hong Kong in the second quarter, with local data expected in those markets in the third quarter.
In total, Nielsen//NetRatings panels now have more than 150,000 individuals under measurement, representing the world’s
largest real-time Internet audience measurement panel.
About Nielsen//NetRatings
The Nielsen//NetRatings service uses unique technology capable of measuring both Internet use and advertising to provide
the most timely, accurate and comprehensive Internet usage data and advertising information in the global marketplace.
Nielsen//NetRatings leverages proprietary data-collection technology from NetRatings, Nielsen Media Research's 50 years
of expertise in research and audience measurement, and ACNielsen’s international leadership in supplying market research
information covering more than 100 countries. For more information, please visit www.nielsen-netratings.com.
NetRatings (Nasdaq: NTRT) provides Internet audience measurement and analysis services that enable its customers to make
informed decisions regarding their Internet strategies. NetRatings delivers accurate and timely information collected
from a representative sample of Internet users and augments it with detailed, flexible reporting and in-depth analyses.
ACNielsen eRatings.com is a venture between ACNielsen (NYSE: ART) and NetRatings Inc. (NASDAQ: NTRT). ACNielsen is the
world's leading market research firm, offering measurement and analysis of marketplace dynamics, consumer attitudes and
behavior, and new and traditional media in more than 100 countries, and NetRatings is the leading provider of Internet
audience measurement technology and analysis. Through the Nielsen//NetRatings service, ACNielsen eRatings.com is
creating the first global service for tracking audiences, advertising and user activity on the Internet in more than