NEWS RELEASE
Intel Announces Pentium® 4 Brand Name For New Microprocessor
AUCKLAND, June 29, 2000 - Intel Corporation today announced the Intel® Pentium® 4 processor brand name for its new
generation of desktop microprocessors (formerly code-named Willamette).
The new Pentium 4 name builds upon one of the world's most recognised brands to convey the most powerful personal
computing experience. Scheduled to be introduced in the second half of 2000, the new Pentium 4 processor is based on
revolutionary technology designed to maximise performance today and in the future, keeping consumers on the cutting edge
of the Internet.
"Around the world, PC users associate the Pentium brand with the highest PC performance, compatibility and quality
available," said Scott Gilmour, General Manager, Intel New Zealand. "Computer users will be able to instantly recognise
the Pentium 4 processor as Intel's newest high-performance microprocessor."
The Intel Pentium 4 processor logo will become part of the Intel Inside® program, the largest co-op advertising program
in the world.
Intel, the world's largest chip maker, is also a leading manufacturer of computer, networking and communications
products. Additional information about Intel is available at www.intel.com/pressroom.
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